Political media buying and ad operations for U.S. candidates, PACs, party committees and ballot measure campaigns. You make the calls. We put them live across search, video, connected TV, programmatic and social.
Not red.
Not blue.
Purpel.
A nonpartisan execution partner. Whichever side of the aisle you're on, the job is the same: your message, live on every screen your plan calls for, on schedule and by the book.
Political ad services
Operated in your campaign's own verified accounts
Google Search
Political search ads on Google: candidate, opponent, issue and ballot measure keywords your team chooses.
YouTube
YouTube political ads: bumpers, contrast spots and bio videos set up, flighted and managed.
DV360 & Connected TV
Political programmatic display, online video and connected TV (CTV) ads through Google Display & Video 360.
Programmatic
Political programmatic advertising on the additional demand-side platforms (DSPs) your campaign selects.
Facebook & Instagram
Facebook and Instagram political ads, run under your authorized advertiser account and disclaimer.
Creative & Reporting
Campaign ad creative cut from your approved brief, with delivery and spend reports on your schedule.
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Phase 01
Launch
Announcement, list building and the always-on search and video your plan calls for.
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Phase 02
Primary
Flights built around your primary date, with fast swaps when the race shifts.
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Phase 03
Early vote
Ballot-deadline messaging scheduled state by state, exactly as your plan lays out.
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Phase 04
Election Day
Closing flights live on time, monitored and reported through polls closing.
Your decisions.
Our execution.
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1
You send the plan
A signed insertion order: channels, audiences, geography, budget, schedule and creative.
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2
We build to spec
Set up exactly as instructed, in accounts your campaign owns and has verified.
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3
We run within your limits
Pacing and bids inside the parameters you approve. Anything outside them comes back to you.
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4
You see everything
Delivery and spend reporting on your schedule. Your team draws the conclusions.
Compliance
By the book.
Every flight.
Purpel Media works as a commercial vendor in the ordinary course of business. We provide operational services only and take no part in any client's strategic, political or financial decisions.
- Your campaign is the advertiserPlatform verification sits with your committee.
- Media billed to you directlyWe never advance or front ad spend.
- Standard commercial termsMarket-rate fees, invoiced and collected normally.
- Every instruction documentedChanges happen only on your written direction.
- Your disclaimers, exactly"Paid for by" applied as your committee provides it.
- No strategy or messaging adviceAudiences, messages and priorities are yours.
From city hall
to Capitol Hill.
- Congressional
- Statewide & gubernatorial
- State legislative
- Mayoral & municipal
- County & judicial
- PACs & party committees
- Ballot measures
- Issue advocacy
- White-label for consultants →
Questions
campaigns
ask.
Do you run political ads on Google, YouTube and DV360?
Yes. We operate Google Ads, YouTube and Display & Video 360 election ads in accounts your campaign owns. Your committee completes Google's election advertiser verification; we work under the access you grant.
Can you manage Facebook and Instagram political ads?
Yes. We build and run Meta ads about elections and politics under your authorized advertiser account, with the "Paid for by" disclaimer your committee provides.
Do you work with local and state campaigns, or only federal races?
Both. We support federal, state and local campaigns, including down-ballot races and ballot measures.
Do you work with Republican and Democratic campaigns?
Yes. We are a nonpartisan vendor and work with campaigns and committees across parties.
Do you offer white-label ad operations for political consultants?
Yes. Consultants and agencies keep the client relationship and strategy; we handle campaign builds, trafficking and reporting.
Do you provide campaign strategy or messaging?
No. All targeting, budget and messaging decisions come from your campaign in writing. We execute them.
Got a flight
to launch?
Tell us your channels, dates and approximate scope. We'll come back with availability and fees.
We reply within 5 hours, 24/7, including weekends.