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DV360 & connected TV political ads
Programmatic display, online video and streaming TV for your campaign, bought through Google Display & Video 360.
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What we handle
Executed in your campaign's own accounts
Connected TV (CTV)
Your spots on streaming TV inventory watched on television screens.
Programmatic display and video
Banner and online video placements across the open web, to your plan.
Inventory as you choose
Deals, sites and apps selected or excluded per your campaign's instructions.
Brand-safety settings
Exclusion lists and content settings applied as you specify.
Reporting
Delivery, completion and spend reported by line item and flight.
Your decisions.
Our execution.
1
You send the plan
A signed insertion order: channels, audiences, geography, budget, schedule and creative.
2
We build to spec
Set up exactly as instructed, in accounts your campaign owns and has verified.
3
We run within your limits
Pacing and bids inside the parameters you approve. Anything outside them comes back to you.
4
You see everything
Delivery and spend reporting on your schedule. Your team draws the conclusions.
Questions
What is connected TV?
Streaming video watched on a TV screen through smart TVs and streaming devices, bought programmatically rather than through broadcast stations.
Do you buy linear broadcast or cable TV?
No. We execute digital and streaming buys; broadcast and cable go through your media buyer.
Can CTV be limited to my district?
Geography is set to your instructions, within what the inventory supports.